We created the ABC Home & Planet Foundation to inspire people to embrace a deeper spirit of giving. We’re helping people change lives by connecting them to visionary groups that are changing the world. We’d like our customers not only to see the MISSIONmarket as a place to buy new and unique gifts for a loved one, but also as an opportunity to be enriched by the experience of giving in a way that moves our world forward.
Paulette Cole
Founder and President, ABC Home & Planet Foundation

The ABC Home & Planet Foundation was founded by Paulette Cole, CEO and Creative Director of ABC Home Furnishings of New York. Our goal is to bring great opportunities for social service to the Manhattan-based store's 22,000+ culturally sophisticated weekly customers. We hope to engage with this growing community in supporting a diverse group of innovative local and international organizations in furthering their good works.

"The Miniature Earth"
A moving and inspirational video representation of our collective home, exposing our economic and social disparities through a miniature earth that is reduced to 100 people. For current information www.miniature-earth.com

"Stores Are Hoping to Do Well by Urging Shoppers to Do Good"
Front page article in the New York Times, December 16, 2004, featuring ABC Home & Planet Foundation's MISSIONmarket program.

 
love in action